Membership Team

My role is very varied role, helping existing Members with general enquires or changes to their business details, as well as welcoming new membership applications  Having worked at AF since 2008 I have a wealth of knowledge and experience. Ensuring our Members’ needs are met and that all receive a high level of customer service is very important to me.

I have worked within customer facing environments as an account manager for over 15 years and have been with the membership team here at AF since 2016. My role sees me engage with all types of farm businesses throughout the country, helping Members and prospective Members to understand how AF can help them, their staff, and ultimately their business.

I have worked for AF for 14 years, starting in accounts, progressing through Fuel & livestock, gaining my RAMA qualifications,  and finally coming to rest in the Membership team, which I love. My role sees me engage with all types of farm businesses from Lands End to John O’ Groats , helping Members and prospective Members to understand how AF works, how it could help their business and save them time so they can get on with their farming.

I come from a background of customer service, moving from retail management to client-facing administration within the financial sector. Over the past 15 years I have learnt a lot about customer care, which has been invaluable within my current role with AF – I love interacting with members on a daily basis and I’m proud to be part of an integral team within the company.

I have previously worked at one of the largest law firms and am qualified within the motor trade. I have always worked within customer service roles which is why I love speaking to so many different Members every day.

I come from an animal care background from small animals through to farm, equine and some of the more exotic species. My roles have been varied including Nursing and Reception so I have a strong customer care background and love of animals. I enjoy being part of the membership services team and helping our members.

I have a poultry, dairy and arable farming background and joined the AF Group in 2011.   I have previously headed up the Commercial and Marketing function of a multiple award winning social enterprise and worked in New York and London for a technology consulting company.

As Head of Member Services I draw my personal and professional experience together to find new and improved ways to help Members to understand how AF works, how it could help their business and save them time so they can get on with their farming.