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Sophie Britch

My AF chapter started in 2016, when I joined what was then known as the General Supplies team. Over the years I’ve also worked in the Fuels and Energy teams before moving to my current role of Communications Manager.

Channels of communication

Growing up, I wanted to be a journalist. I was guided towards a different profession but have eventually found my way back to a creative calling.

I’m one of the ‘behind the scenes’ team that shares your AF co-operative’s insights, updates and opportunities with you. From planning the AF stand at key events throughout the year, to working with the media sharing important news such as Aginflation, every day is different.

Have you read AF Weekly, browsed yourAF magazine, been updated about your energy or other inputs or scrolled through our socials pages? These are just some of the types of content I produce day to day.

A biannual celebration

For me, producing  each edition of the yourAF magazine is the highlight of my working year. It’s a mammoth task, coordinating contributions from so many of my colleagues and managing design and print deadlines that creep up out of nowhere. But seeing it take shape from the mere seed of idea, to the 70 plus page publication that’s now on your office desks and kitchen tables, is an absolute pleasure! 

You’ve recently received the July issue and I hope you’ll take some time out of your busy days to read it. It’s a celebration of the exciting and innovative changes some of our Members are making within their farming and rural businesses, and my colleagues share their fascinating insights across a huge range of different products and services.

I hope you’ll enjoy reading it as much as I enjoyed working on it. And if you think we should feature what you, or someone you know, are doing in a future issue, I’d love to hear from you.

When I put down my pen

There are a few places you might find me in my own time. Out with my dogs – two Labradors and a Springer Spaniel. In my garden – where I grow both ornamentals and edibles. In the kitchen – cooking myself a feast with produce I’ve grown and sourced locally (if you know me well, you’ll likely know about my Baron Bigod cheese obsession!). Or at my beautiful grand piano – whilst my days of giving recitals are far behind me, I still play for several hours a week for my own enjoyment.  

Sophie Britch Communications Manager

sophie.britch@af.farm 01603 881 827